BOLTHOUSE FARMS SOCIAL FILMS & CONTENT
Farm to … you
role — Creative; concept
Needing a break from the grind? Farm to ... you brings the aspirational qualities of farm life to turn snack time into a tranquil escape.
Our multi-platform media blitz used 10-second digital OOH film displays strategically placed near offices, gyms, and grocery stores; digital radio during breakfast commutes and afternoon slumps, while programmatic display banners and social content popped up online at prime snacking hours.
The campaign guided consumers to a convenient oasis - the "where to buy" section on the Bolthouse Farms website to snack and experience a taste of the farm anytime, anywhere.